Theme Park Attendance Goes Up at Universal, Plummets at SeaWorld

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Last year’s Theme Park attendance numbers have been released. Disney did great, of course. Universal’s numbers also went up. SeaWorld’s number went down.

These numbers are according to the 2014 TEA/AECOM Theme and Museum Index report.

  • Universal Studios attendance went up 17% from 2013 to 2014
  • SeaWorld Orlando attendance went down by 8%
  • The Magic Kingdom had a 4% attendance gain. Magic Kingdom is still number 1 in the world!
  • Hollywood Studios, Epcot, and Animal Kingdom had a 2% increase

Disney lost about 2% of its market share in Orlando to Universal. Overall attendance at Orlando’s “big three” went up by 6%.

Universal Studios Florida saw a high percentage gain in visitors. This year’s increase of 17 percent is credited to the opening of the Wizarding World of Harry Potter: Diagon Alley, and was the largest. Universal’s Expansion cut a chunk out of Disney’s profits. Overall attendance at Universal parks worldwide went up 10%. SeaWorld Orlando is still losing due to “Blackfish” being released.

Needless to say, Walt Disney World is still on top of the world. The Magic Kingdom stayed the No. 1 theme park in the world last year. Magic Kingdom saw a 4% increase and saw a whopping 19.3 million guests!

Attendance at all of Disney World’s parks accounted for 70.9 percent of visits to Orlando’s “big three” theme park destinations last year.

In total, Orlando’s big theme parks welcomed 72.6 million guests in 2014. WOW!

Wishing you Faith, Trust, and Pixie Dust



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