Disney and TikTok Announce Historic Live Stream Event to Celebrate the Return of ‘The Lion King’ on Broadway. Tomorrow, September 14th Broadway theaters in New York City will be buzzing with the return to the stage! To celebrate this momentous occasion Disney on Broadway and TikTok have partnered together to offer a historic live-stream event that will feature the opening number “Circle of Life” from the hit Broadway Musical “The Lion King.”
The news was shared by The Lion King cast member Adrienne Walker (Nala) via the Disney on Broadway official TikTok account.
The performance will be live-streamed from the Minskoff Theatre in New York City beginning at 7pm EST only on the Disney on Broadway TikTok account on Tuesday, September 14th. This special offering will give fans around the world a chance to witness the magical re-opening of Broadway with the 1,700 live audience members and to see the first live performance since March 2020.
The partnership was partially inspired by the performers who found a way to keep audiences entertained via TikTok through the initial wave of the COVID-19 pandemic. By offering new and refreshing content, creators found a home on the platform and managed to keep working despite the theater closures. For those who love to follow, many of the performers are planning to maintain their own accounts as well as partner with the theater companies to bring fans behind the scenes in collaborative videos!
“We are thrilled to welcome audiences back to Broadway. But realizing that only 1,700 guests would get to experience our first performance in the theatre, we wanted to find a way for everyone to be part of this historic Broadway moment. Partnering with TikTok allows us to literally bring The Lion King into the hands of theatre lovers wherever they are to share in this once-in-a-lifetime evening,” shared Angelo Desimini, Disney Theatrical Productions VP, Marketing, Publicity, Sales & Education.
“TikTok has become a home for Broadway and musical theatre lovers around the world, so we are excited to celebrate this milestone for the industry as the lights go back up on stages,” added Catherine Halaby, Entertainment Content Partnerships Lead, TikTok. “With our partners, we are bringing the most innovative, entertaining and creative content to the thriving musical theatre community on platform. By partnering with major productions like The Lion King, along with our community of creators and top Broadway stars, we want to bring Broadway entertainment to everyone and provide an inside look into the talent and magic of musical theatre.”
“We’re honored to celebrate the return of Broadway with our good friends at Disney Theatrical, The Lion King, and TikTok,” said Joe Benincasa, President & CEO of The Actors Fund. “We can’t wait for the very first ‘Circle of Life’ live performance back at the Minskoff Theatre—which, thanks to the live stream, will also be available to TikTok fans around the world who can experience the magic of Broadway and share their support for the performing arts community.”
Are you excited to return to Broadway? Will you be tuning in on September 14th to see the live stream of Circle of Life on TikTok? We would love to hear your thoughts in the comments. Be sure to check back here at Chip and Company for updates and all things Disney on Broadway!
Featured Photo Credit: Disney on Broadway
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