UNIQLO is pleased to celebrate the launch of its newest store location in the U.S. this Friday, July 15, in Town Center at Disney Springs at the Walt Disney World Resort in Lake Buena Vista, Florida. UNIQLO opens its doors at 10 a.m. to the sounds of a Japanese Taiko drum performance, welcoming customers to an experience they will long remember.
“Opening our UNIQLO store at Disney Springs is a dream come true for us,” said Hiroshi Taki, CEO of UNIQLO USA. “We look forward to introducing a new and unique shopping experience, unlike any other UNIQLO store in the world, with special products, Japanese-inspired merchandise and family-fun activities for both locals and vacationers. We hope every day will feel like opening day for our customers.”
UNIQLO at Disney Springs will be the company’s first store in the Southeast region. Upon entering the 25,000 square-foot (2,300-square-meter) store, customers are introduced to the brand’s full assortment of LifeWear: innovative, high-quality clothing that is universal in design and comfort and made for anyone, anywhere. The walls of the first floor are lined by such core products as Supima Cotton T-shirts, Dry Pique Polo Shirts, and Premium Linen Shirts, in a variety of colors and styles for any occasion. Walking farther into the store, customers see special concept corners unique to UNIQLO at Disney Springs that bring the brand’s Japanese heritage to life, alongside an assortment of Disney-inspired products.
The second floor opens to a room dedicated to the athletic wear worn by UNIQLO’s Global Brand Ambassadors, including men’s World No.1 singles tennis player Novak Djokovic and top golfer Adam Scott. Also featured are men’s and women’s innerwear products such as AIRism, made with cooling technology, and socks piled high in 50 colors. A wall of UTs (UNIQLO T-shirts) highlighting designs by modern artists, and casual wear for men, women, kids, and babies make up the rest of the floor.
Japanese Heritage:
Exclusive Japanese “omiyage” (souvenir) items are available for purchase, including silk folding fans, uchiwa fans, paper samurai costumes and Buddha boards. Themes from “Kabuki,” a classical performing art in Japan, are featured on UTs, and Yukatas – light cotton kimonos – are available for women and girls. In addition, the store windows highlight artfully-folded paper exhibits by artists Mr. Edmund Ooi and Mr. Shin Tanaka, and in-store daily activities include origami and calligraphy lessons.
Exclusive Products:
An assortment of products are sold exclusively at the UNIQLO store at Disney Springs and at the Uniqlo.com online store, featuring iconic Disney characters like Mickey Mouse, as well as “city” T-Shirts including Orlando, Florida. The store also sells exclusive Disney-themed patches, which can be ironed onto any UNIQLO item of clothing on the spot as a complimentary service.
Customers can share their excitement about the new UNIQLO store via the company’s social media channels Facebook, Twitter and Instagram using #UniqloDisneySprings.
Opening Weekend Events, July 15 – 17:
Activities
1. UNIQLO Prize Wheel
On July 15, customers have the chance to win prizes ranging from UTs (UNIQLO T-shirts) and AIRism innerwear products, to store gift cards, and a trip for two to Tokyo, Japan.
2. Origami and Calligraphy Lessons
Customers are invited to join Japanese origami and calligraphy lessons with professional artists every Saturday and Sunday, with an extended schedule during Opening Weekend running from 10 a.m. to 8 p.m. on July 15, 10 a.m. to 6 p.m. on July 16, and 11 a.m. to 5 p.m. on July 17.
3. Calligraphy Demonstrations
Calligraphy demonstrations by artist Ms. Aoi Yamaguchi take place in front of the store on Opening Day, July 15, at 6:15 p.m. and 7:35 p.m.
4. Taiko Drum Performances
Taiko Project performs in front of the store on July 15, at 6 p.m. and 7:30 p.m.
5. Kendama Performances
Kendama – a traditional Japanese wooden toy with three cups, a spike and a ball – performances take place in front of the store on July 15, at 6:30 p.m. and 7:45 p.m.
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