Netflix Could Lose Millions of Subscribers to Disney+ According to a Recent Survey. The Survey was conducted by Streaming Observer and Mindnet Analytics in anticipation of the release of Disney+.
The survey concluded an estimated 8.7 million subscribers may leave Netflix in favor of Disney+, primarily due to the content being more family friendly and beloved by established fans. That 8.7 million makes up just about 14% of all Netflix users.
“While Netflix has been steadily adding more kids content to its library, it’s hard to imagine it can match what Disney offers on this front, which could be a source of concern for the streaming giant,” said the survey.
One of the biggest motivators for switching streaming services is also the cost of the subscription.
Disney+ will only be $6.99/month vs. Netflix’s notoriously rising costs, which currently are rated at:
- Basic Plan: $9/month
- Standard Plan: $13/month
- Premium Plan: $16/month
Before the release of the new streaming service, Netflix is phasing out or has cancelled all Disney related content from their streaming services.
Disney+ will include content from Walt Disney Pictures, Walt Disney Animation Studios, Disney-Pixar, Marvel Studios, Lucasfilm (Star Wars), National Geographic, ABC, Fox, and more. Almost all pre-existing content will be available starting the moment Disney+ goes live for streaming. Disney+ will also stream their own direct to consumer content including shows and films.
“Disney and Apple add a little bit more, but frankly I doubt it will be material because again there’s already so many competitors for entertainment time,” Netflix founder and Chief Executive Reed Hastings stated during a first quarter earnings report video interview.
Netflix is at least giving the appearance that they are not worried about the release of Disney+, but experts in the industry say it will have a big effect on other streaming services despite their denial.
There are those who will chose to stick with both streaming services, will you be one of those streamers? Or will you be getting Disney+ when it releases in November 2019 and cancelling your Netflix subscription? Let us know in the comments!
Photo Credit: Netflix/The Walt Disney Company/Disney
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