Marvel Studios and ILM Immersive Announce ‘What If…? – An Immersive Story
Marvel Studios and ILM Immersive are breaking new ground with the announcement of “What If…?- An Immersive Story,” the first-ever interactive Disney+ Original story. This groundbreaking experience will be available exclusively on Apple Vision Pro, inviting viewers to become active participants within the Marvel Cinematic Universe.
Related – Marvel Studios Streamlines Release Schedule: Focus on Quality Over Quantity
Based on the acclaimed Disney+ series, “What If…?” throws you headfirst into the ever-expanding Multiverse. Forget passive viewing – here, you become the hero. Marvel.com recently unveiled a sneak peek, hinting at a mixed reality adventure where your choices shape the narrative. Dive into an innovative story unlike anything experienced before – the fate of the Multiverse rests in your hands!
“As a kid, my favorite stories were about worlds beyond my own, advanced technologies, and heroes traveling across space and time. What If…? – An Immersive Story is the next evolution in how we tell our stories, where fans across generations can experience them and live out the adventure alongside their favorite heroes,” director and executive producer Dave Bushore said. “This experience kicks the door open to the Marvel Universe, and it’s a glimpse of what I’ve been waiting for my whole life.”
Previously captivating audiences with alternate MCU timelines, the series is now morphing into a groundbreaking, interactive experience. Forget passive viewing – “What If…?- An Immersive Story” thrusts fans into the heart of the action!
Imagine yourself as the hero, stepping into an all-new, immersive narrative that bends reality around you. As you traverse the vast Multiverse, prepare to encounter never-before-seen variants of your favorite Marvel characters. But the surprises don’t stop there! You’ll have the chance to learn the mystic arts, wielding unimaginable power. The fate of countless realities may even hinge on your ability to harness the mighty Infinity Stones.
This innovative project, a collaboration between Marvel Studios and ILM Immersive, is exclusive to Apple Vision Pro. Prepare to rewrite the script on what a story can be – the Multiverse awaits!
“What If…?” has always been about exploring the fringes of the Marvel Universe,” says executive producer Brad Winderbaum, referencing both the animated series and its comic book origins. “But ‘What If…? – An Immersive Story’ takes that concept to a whole new level. It doesn’t just let you peek into these alternate realities, it lets you become a part of them – not as a passive observer, but as an active participant!”
This next-gen storytelling experience, a collaboration between Marvel Studios and ILM Immersive, pushes the boundaries of interactive entertainment. Utilizing the cutting-edge spatial computing power of Apple Vision Pro, “What If…?” seamlessly blends augmented and virtual reality, creating a world that reacts to your every move. Gone are the days of simply watching heroes on screen – now, you get to stand alongside them, wielding your eyes and hands to navigate a thrilling narrative adventure.
Prepare to interact with never-before-seen variants of your favorite Marvel characters, learn mystical arts, and maybe even wield the power of the Infinity Stones themselves. The fate of countless realities could rest on your choices. This is “What If…?” like you’ve never experienced it before – a groundbreaking experience that lets you step into the Marvel Multiverse and truly ask: What If…?
Explore breathtaking MCU locations, meet alternate heroes, and feel the story come alive with stunning visuals and spatial audio. This isn’t just a story – it’s a reminder that time, space, and reality are just suggestions.
“This experience is truly groundbreaking and unlike anything we’ve done before,” executive producer Jamie Voris, EVP/Chief Technology Officer at The Walt Disney Studios, said. “It’s an exciting new way to become a part of the MCU through a deeply emotional and compelling story.”
Stay tuned for more information to come!
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