Marvel Comics NBA preview

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Marvel Comics NBA preview

When the Walt Disney Company, which owns ESPN, bought Marvel Entertainment last year, our reaction was quick: “Sweet!” Not because we thought we’d be invited to the opening of “Iron Man 2.” (Didn’t happen.) We just realized that now we could e-mail the guys who draw Spider-Man, The Hulk and Captain America and put a whole new spin on the idea of synergy — which is exactly what we did. Result?

A pairing of Marvel’s ability to create iconic images with our season preview of the NBA, the league that trumps all others in producing larger-than-life superstars. Together, we developed concepts for all 30 NBA teams, which Marvel’s artists then turned into “variant cover.” Combined with the rest of our 2010-11 outlook, it’s a spectacle we think you won’t want to miss.

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Marvel Comics NBA preview

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Chip is the owner, editor, and writer of Chip and Company. When he is not writing about Disney News or Planning Tips, you will find him counting down the days to his next Disney Vacation.
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