Disney Files Trademark Lawsuit over Frozen

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Disney is going to suing an alleged copy cat. According to a trademark infringement lawsuit filed in California federal court, Phase 4 Films changed the name of one of its films to Frozen Land.

“On November 1, 2013, Phase 4 released an animated movie entitled The Legend of Sarila, which generated low profits.

The lawsuit goes on to say that Phase 4 knew of Frozen, and so to enhance the commercial success of Sarila, the defendant “redesigned the artwork, packaging, logo, and other promotional materials for its newly (and intentionally misleadingly) retitled film to mimic those used by Disney for Frozen and related merchandise.”

Although titles of movies can’t be trademarked, that doesn’t stop movie studios from registering marks for merchandise.

This lawsuit over Frozen Land is about the title and look of the logo. The lawsuit filed on behalf of Disney by attorney Steven Marenberg show a comparison look at the logos side by side:

Frozen logo

Disney is asking for an injunction and destruction of all DVDs for Frozen Land and compensatory and damages, lost profits and actual damages.

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2 thoughts on “Disney Files Trademark Lawsuit over Frozen

  1. This isn’t the first time Disney has done this (for similar issues with other Disney knock-offs). Obviously, these companies do it with intention, so therefore Disney has every right to sue.

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