Bob Iger says Disney could Build Seven New Lands Around the World
At the Morgan Stanley Technology, Media, and Telecom Conference held yesterday, Disney CEO Bob Iger discussed the future trajectory of the company’s $60 billion investment in its Parks and Experiences division.
During the Q&A session focusing on Disney Parks, Iger addressed the company’s investment strategies, noting that 70 percent of the investment would be allocated towards expanding capacity.
Related – Disney CEO Bob Iger Says Avatar Experience Coming to Disneyland will be a ‘Land’
When questioned about the specifics of increasing capacity, Iger elaborated on the extent of available land and how intellectual property (IP) could be utilized to accomplish this goal.
“We have thousands of acres of land still to develop. We could actually build seven new, full lands if we wanted to, around the world, including the ability to increase the size of Disneyland [Resort] in California, which everybody thinks is kind of land-locked, by 50 percent,” Iger said. “You can look at every single location that we’ve got, and there’s land, opportunity, but most importantly, we have so much IP to mine that there’s opportunity there to create experiences that we know people will love to have in our parks.”
“If you look at our IP, you look at the land that we have, you look at the demand that exists in the marketplace, and you look at the return on investment capital, it’s a no-brainer to invest that way […] It’s growing Parks and Resorts beyond where it already is.”
The expansion at Disneyland Resort, known as DisneylandForward, entails a proposed investment of at least $1.9 billion in new theme park features, attractions, and accommodations, contingent upon approval from the City of Anaheim.
Iger proceeded to outline potential additions, such as an “Avatar”-themed “land” for Disneyland Resort. He also mentioned the recently debuted World of Frozen in Hong Kong Disneyland, Zootopia in Shanghai Disneyland, and Star Wars: Galaxy’s Edge at both Disney’s Hollywood Studios and Disneyland Park.
Disney has hinted at potential “blue sky” additions to Walt Disney World’s Disney’s Animal Kingdom and Magic Kingdom, such as the “beyond Big Thunder Mountain” project and the potential revamp of DinoLand U.S.A. into a Tropical Americas land, with the possibility of DINOSAUR being transformed into an Indiana Jones attraction.
What land would you like to see Disney bring to one of its parks?
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