Walt Disney World Resort Welcomes the PRSA 2011 International Conference to Orlando

As a destination that combines imagination with exceptional storytelling to inspire people of all ages, Walt Disney World Resort, will serve as the premiere sponsor of the Public Relations Society of America‘s (PRSA) 2011 International Conference, Oct. 15–18, in Orlando, Fla.

“Walt Disney World Resort is an ideal sponsor for the PRSA International Conference, especially considering this year’s theme, ‘Imagine. Create. Inspire:  Envisioning the Future of Public Relations,'” said Rosanna Fiske, APR, PRSA chair and CEO. “Our theme speaks to the new opportunities that today’s technological advances are creating for public relations professionals, and invites practitioners to join together in imagining the ways in which those changes will impact the profession’s future.”

Disney extends their imagination to the Conference in the shape of Joe Rohde, senior vice president and creative executive at Walt Disney Imagineering in Glendale, Calif. Rohde will open the General Session on Monday, Oct. 17, with his presentation “Theme Is a Noun.”

Walt Disney Imagineering is the master planning, creative development, design, engineering, production, project management, and research and development arm of The Walt Disney Company and its affiliates. Representing more than 140 disciplines, its talented corps of Imagineers is responsible for the creation of Disney resorts, theme parks and attractions, hotels, water parks, real estate developments, regional entertainment venues, cruise ships and new media technology projects.

Rohde joins other keynote speakers at the International Conference, including Soledad O’Brien, award-winning special investigations correspondent and host of CNN’s “In America” documentaries; Peter Diamandis, CEO of X Prize Foundation; and Chris Brogan, social media consultant and president of Human Business Works.

Conference participants can take advantage of discounted hotel rates in Orlando. PRSA also offers a $200 saver rate on registrations completed by Aug. 26.

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