Walt Disney Company Drops in Fortune’s 2024 “World’s Most Admired Companies” Ranking

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Walt Disney Company Drops in Fortune’s 2024 “World’s Most Admired Companies” Ranking

In a notable shift, The Walt Disney Company has experienced a decline in its position on the prestigious Fortune’s list of the “World’s Most Admired Companies” for 2024. The media and entertainment giant, which has historically held a prominent spot on the list, has fallen from its No. 6 ranking in 2023 to the 12th position in the latest edition.

The top three spots on the list are now occupied by tech industry leaders, with Apple securing the first position, followed by Microsoft at No. 2, and Amazon at No. 3. This shift reflects the growing influence and admiration for technology-driven companies in the global business landscape.

Related – U.S. Judge Dismisses Disney’s Lawsuit Against Florida Governor Ron DeSantis Over Free-Speech Dispute

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However, Disney’s descent goes beyond an overall drop in rankings. Notably, the company has lost its long-standing title as the most admired entertainment company, ceding the top spot to streaming giant Netflix. Additionally, within the Media and Entertainment sector, Disney now holds the fourth position, marking a significant shift from its historical dominance.


For two decades, Disney had maintained its stronghold as the No. 1 most admired entertainment company, showcasing its impact and influence in the industry. The recent changes highlight the evolving dynamics of the media and entertainment landscape, with streaming services gaining prominence.

Fortune’s annual list relies on the insights of over 600 company candidates and the opinions of 3,720 executives, directors, and industry analysts. Participants are asked to assess companies based on nine criteria, encompassing aspects such as investment value, quality of management and products, social responsibility, and the ability to attract talent.

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To secure a place on the list, a company’s score must rank in the top half of its respective industry survey. Disney’s descent in the rankings indicates a shifting perception within the business community, emphasizing the need for adaptation and innovation in an ever-changing market.

As the media and entertainment landscape continues to evolve, Disney faces the challenge of maintaining its historic legacy while navigating the emerging trends and preferences that shape the industry’s future.

Here is the full Top 50 All-Star ranking:

  1. Apple
  2. Microsoft
  3. Amazon.com
  4. Berkshire Hathaway
  5. JPMorgan Chase
  6. Costco Wholesale
  7. Alphabet
  8. American Express
  9. Walmart
  10. Nvidia
  11. Delta Air Lines
  12. Walt Disney
  13. Marriott International
  14. Nike
  15. Coca-Cola
  16. Starbucks
  17. FedEx
  18. Procter & Gamble
  19. Home Depot
  20. Pfizer
  21. Salesforce
  22. Target
  23. Netflix
  24. USAA
  25. Toyota Motor
  26. BlackRock
  27. Johnson & Johnson
  28. BMW
  29. Singapore Airlines
  30. Goldman Sachs Group
  31. UPS
  32. Nordstrom
  33. Accenture
  34. Eli Lilly
  35. PepsiCo
  36. Morgan Stanley
  37. Moderna
  38. Visa
  39. Southwest Airlines
  40. Mastercard
  41. Danaher
  42. Bank of America
  43. L’Oréal
  44. 3M
  45. Samsung Electronics
  46. Adobe
  47. Lowe’s
  48. IBM
  49. Publix Super Markets
  50. CVS Health

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Chip is the owner, editor, and writer of Chip and Company. When he is not writing about Disney News or Planning Tips, you will find him counting down the days to his next Disney Vacation.
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