“Thor: Ragnarok” trailer smashes Disney and Marvel views record

Maybe it was Cate Blanchett looking crazy awesome, or Chris Hemsworth’s haircut, maybe it was Hulk in full armor, but the first trailer for “Thor: Ragnarok” topped the Disney and Marvel record books. The film from Taika Waititi scored 136 million views in the first 24 hours of release.

That mark passed the previous Disney high of 127.6 million for Beauty and the Beast and the Marvel record of 94 million views for Captain America: Civil War. The impressive debut still put it well short of the world record holder It, which recently scared up 197 million views on its first day.

Ragnarok marks Hemsworth’s third solo go-round as the Norse God and the first non-Avengers flick for Mark Ruffalo’s Hulk. Also onboard for the film, which hits theaters on Nov. 3, are Tom Hiddleston, Tessa Thompson, and Idris Elba.

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