Surprise D Panel Announced Celebrating the Decades Long Partnership Between Hallmark and Disney

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Surprise D Panel Announced Celebrating the Decades Long Partnership Between Hallmark and Disney

Disney fans attending D23 The Ultimate Disney Fan Event in Anaheim this August have an exciting newly revealed panel presentation to look forward to.

When the full event schedule was initially released, a slot on Sunday, August 16th was kept under wraps as a surprise presentation. It has now been revealed that the open slot will feature a panel titled Hallmark & Disney Magic: Our Creative Partnership.

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A Look Behind the Scenes of a Decades-Long Alliance

Taking place on the final day of the event from 2.45 p.m. to 3.45 p.m., the special presentation will offer attendees an inside look at the deep-rooted collaboration between the two legendary companies.

The panel will trace the history of their creative connection, starting all the way back with the shared Kansas City roots of Walt Disney and Hallmark founder J.C. Hall. Panelists will also dive into the unique artistry, innovation, and design processes behind decades of fan-favorite Hallmark ornaments, keepsake gifts, and greeting cards.

Holiday Ever After poster

Expanding the Hallmark and Disney Collaboration

The announcement comes during a major year for the relationship between the two brands. Hallmark recently debuted the first official trailer for its upcoming holiday movie, Holiday Ever After A Disney World Wish Come True.

Filmed on location across Walt Disney World Resort, the upcoming movie stars Lacey Chabert, Travis Van Winkle, and Richard Kind, and is set to premiere during Hallmark Channel’s annual Countdown to Christmas programming later this year.

D23 The Ultimate Disney Fan Event takes place August 14 through August 16 in Anaheim, California, featuring programming across both the Anaheim Convention Center and the Honda Center.


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