Sugarboo & Co. – A Hidden Gem in Disney Springs at Walt Disney World Resort

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Sugarboo & Co. - A Hidden Gem in Disney Springs at Walt Disney World Resort

If you love whimsical treasures, then I have found the perfect store for you. Tucked away in Disney Springs, underneath the covered area on the West Side, close to Chicken Guy and Wolfgang Puck Bar & Grill, is a store with something for everyone. Sugarboo & Co. has everything from home decor to children’s toys and everything in between, with a sprinkle of Disney here and there.

Sugarboo & Co. - A Hidden Gem in Disney Springs at Walt Disney World Resort Sugarboo & Co. - A Hidden Gem in Disney Springs at Walt Disney World Resort Sugarboo & Co. - A Hidden Gem in Disney Springs at Walt Disney World Resort

Sugarboo & Co. was started in 2005 by Rebecca Puig and her husband, Rick. The name Sugarboo came from a couple of nicknames that she had for her children, Jake and Sophie. Her children are the main inspiration for Sugarboo because she enjoys creating products that remind us of the ones we love. She believes in putting good out into the world whenever possible and she hopes that each Sugarboo piece sent out into the world will add a little good!


Sugarboo & Co. - A Hidden Gem in Disney Springs at Walt Disney World Resort

The Sugarboo Manifesto is a beautiful expression of who they are as a company and is even available to purchase.

We believe life is beauty full.
We believe in supporting artisans near and far.
We believe in daydream believers.
We believe the world is our canvas.
We believe kind words cost nothing.
We believe in choosing love everyday.
We believe in paintings, poetry, and good music.
We believe in counting blessings instead of troubles.
We believe mother nature is the best artist.
We believe our lives should be love letters to the world.
We believe in being great and full, but mostly grateful.
We believe Picasso was right: Art washes away from the soul the dust of everyday life.
We believe it’s not what you have, it’s what you give.
We believe in celebrating life every day.
We believe originality is king.
We believe in things that have soul.
We believe we are all a work in progress and patience is a virtue.
We believe in brave and kind hearts.
We believe in looking for the good.
We believe there’s no time to be bored in a world as magical as this.
We believe the best therapist has fur and four paws.
We believe a beautiful thing is never perfect.
We believe not only in making an income, but making an impact.
We believe in seizing the day.
We believe life should be a splendid adventure.
We believe the golden rule actually works.
We believe every day is an opportunity to make a new happy ending.
Above all, we believe in putting good things into the world.
Sugarboo & Co. - A Hidden Gem in Disney Springs at Walt Disney World Resort Sugarboo & Co. - A Hidden Gem in Disney Springs at Walt Disney World Resort Sugarboo & Co. - A Hidden Gem in Disney Springs at Walt Disney World Resort

Sugarboo & Co. at Disney Springs has so many hidden treasures that you will have to go and see for yourself. I did a live walkthrough and caught as much as possible here, but it doesn’t do Sugarboo & Co. justice. Their Halloween collection is like no other and we got a special “small” sneak peek into their Christmas collection that had arrived just the day before.

Sugarboo & Co. - A Hidden Gem in Disney Springs at Walt Disney World Resort  Sugarboo & Co. - A Hidden Gem in Disney Springs at Walt Disney World Resort

Sugarboo & Co. - A Hidden Gem in Disney Springs at Walt Disney World Resort

Sugarboo & Co. has several locations, including one in Anaheim, California, in the Downtown Disney District. Next time you’re at Disney Springs in Walt Disney World, make sure to check out Sugarboo & Co. You will not be disappointed.

“All you need is a little faith, trust, and pixie dust.” – Peter Pan

Sugarboo & Co. - A Hidden Gem in Disney Springs at Walt Disney World Resort

That’s all we have for now, but check back here at Chip and Company for all things Disney related!


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Kai is a married, mom of three rambunctious boys, located just south of Orlando. She grew up with Disney in her blood, frequently visiting the parks, as her Dad is a retired Cast Member. She moved to Florida in July 2017 to live out her lifelong dream of living close to her favorite theme park. She is an Annual Passholder that visits Walt Disney World on a weekly basis and she has knowledge of Disney Cruise Line and other theme parks as well. When she's not playing in the parks or doing her motherly duties, you can find her in the gym, her other happy place.
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