Primark Roars with New Sustainable Lion King Collection!
Fashion retailer Primark has unveiled an exciting new collection in honor of Disney’s The Lion King’s 30th anniversary. This collaboration marks a significant step for the brand as it introduces its first-ever Disney’s The Lion King collection crafted entirely from recycled or sustainably sourced materials.
Related – Hakuna Matata and More: The Lion King Collection Roars Into Animal Kingdom Lodge!
The collection boasts a range of products for both adults and children, featuring beloved characters like Simba, Nala, Timon, and Pumbaa. From cozy pajama sets and loungewear for women to adorable Simba baby onesies, there’s something for every Lion King fan. To complete the look, shoppers can choose from a variety of accessories including baseball caps and travel bags.
What’s even better? The entire collection is priced affordably, starting at just $4.50, making it accessible for fans of all ages to join in the 30th anniversary celebration.
Sarah Jackson, Director of Licensing at Primark, expressed the company’s excitement about the collection, stating, “We know our customers love Disney’s The Lion King, so we’re delighted to launch this new range made with recycled or more sustainably sourced materials, as part of Primark’s ongoing commitment to make more sustainable fashion affordable.”
Sonia Samra, Category Vice President, Disney EMEA, echoed the enthusiasm, highlighting the enduring appeal of The Lion King and the joy of celebrating its milestone anniversary with Primark.
The collection is now available in all Primark US stores, inviting fans to embrace the magic of The Lion King while making a conscious choice for sustainable fashion.
Credit: Primark
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