New Minions Pop-Up Attraction Heading Nationwide with No Theme Park Ticket Required

Minions Take Over Xfinity Stores Nationwide to Celebrate New Movie This Summer

Bello! The Minions are causing chaos far beyond the movie theater this summer. Comcast NBCUniversal has announced a new nationwide collaboration inspired by Illumination’s upcoming film, Minions & Monsters, which arrives in theaters on July 1. To celebrate the latest adventure in the wildly popular franchise, all 700 Xfinity retail stores across the country are getting a Minions-themed makeover packed with interactive experiences, exclusive collectibles, and special perks for Xfinity members.

Related: First Look at the New Minion Food Items at Universal Studios

From June 15 through July 5, guests visiting participating Xfinity stores can step into “A Portal into Mayhem,” an augmented reality experience that brings characters from Minions & Monsters into the real world. Fans can search stores for hidden Minions, cast spells, unlock movie clips, and interact with digital characters throughout the experience. Select locations will also feature larger-than-life Minions displays inspired by scenes from the film, creating fun photo opportunities for families and fans.

The promotion also includes exclusive merchandise and collectibles. While supplies last, guests can pick up limited-edition Minions pins and T-shirts, with additional exclusive items available for Xfinity Platinum and Diamond members. Xfinity members can also access movie-themed digital experience kits through the Xfinity app and enjoy special movie-going perks tied to the film’s release.

Beyond the in-store fun, Xfinity members can take advantage of several movie-related benefits. Eligible members can receive a $5 Fandango Movie Cash offer and purchase tickets for early-access screenings of Minions & Monsters through Fandango while supplies last. Diamond members can even enter for a chance to win VIP screening tickets in select cities including Philadelphia, Boston, Seattle, Chicago, and San Francisco. The promotion also highlights Xfinity’s Same-Day WiFi service, with the Minions helping demonstrate how customers can sign up, set up, and start streaming in just one day.

Related: New Retro Jaws, Minions, and SpongeBob Merchandise Hit Universal Orlando

Whether you’re a longtime Minions fan or simply looking for some family-friendly fun before the movie’s release, this nationwide takeover brings a little bit of Illumination’s trademark mayhem directly to your local Xfinity store.

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