New Disney x Givenchy Capsule Collection To Celebrate Disney 100 Anniversary!
Disney and Givenchy are teaming up for a brand new Disney x Givenchy Capsule Collection featuring Oswald The Lucky Rabbit in honor of the Lunar New Year and The Walt Disney Company 100th anniversary!
Oswald was created by Walt Disney and his team before Mickey Mouse and is known as a clever and fun-loving rabbit, a first in the history of character animation. And now he is ready to re-enter the pop culture world ahead of the year of the rabbit.
Related – Givenchy teams up with Disney for “The Wonder Gallery”
For this collection and campaign, Givenchy creative director Matthew M. Williams collaborated with Disney to create a one of a kind world tour that mix Oswald’s mischievous, high energy spirit with his own directional aesthetic for Givenchy in a capsule of collectible statement pieces that capture the spirit of adventure.
The Disney x Givenchy Capsule Collection campaign features Oswald’s world tour in a mixed reality short produced in collaboration with both Walt Disney Studios and art director and photographer Julian Klincewicz. This short will feature global talent Madelaine Petch, Amber Liu and Alton Mason enjoying an adventure alongside Oswald, starting at El Capitan Theater in Los Angeles and move through Shanghai, New York, Tokyo and Paris where Oswald will end his tour at The House of Givenchy.
The collection features pieces for both women and men like varsity jackets, oversized shirts, a sporty ensemble, jean jacket, jeans, as well as, a wide range of collectible accessories like tennis shoes, tote bags, small crossbody bags, card carriers, phones cases, earbud cases and caps.
This Disney x Givenchy Capsule Collection will be available on December 16th in China, Singapore and Tokyo Ikebukuro pop-up, as well as, The Miami Aventura pop-up on December 19th. For the rest of the world, the collection will be available in stores and givenchy.com on December 30th with prices ranging from $255 to $5,690.
Credit: Givenchy
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