Marvel merchandise makes debut at Disneyland Resort

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Marvel merchandise makes debut at Disneyland Resort

The Disneyland Resort is adding Marvel merchandise to its shelves — the first time that Marvel has appeared at the Anaheim property since Disney bought the comic-book powerhouse late last year.

The merchandise additions come as “Iron Man 2″ is set to open in theaters Friday (today), marking the first major Marvel movie release since the $4.3 billion acquisition was finalized Dec. 31.

For now, Disney is only selling the Marvel merchandise at D Street, a Downtown Disney store that offers edgier Disney products and other brands, including movie and rock-band T-shirts. The Marvel shirts are from the Junk Food label, which specializes in vintage and pop-culture designs. So, the D Street location is a “great place” to feature these kinds of products, said Betsy Sanchez, a Disneyland Resort spokeswoman.

Disneyland officials have yet to determine if Marvel products will be sold elsewhere, including within the theme parks, Sanchez said.

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Chip is the owner, editor, and writer of Chip and Company. When he is not writing about Disney News or Planning Tips, you will find him counting down the days to his next Disney Vacation.
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