Marvel Celebrates Avengers 60th Anniversary with New Products and Collaborations

Marvel Celebrates Avengers 60th Anniversary with New Products and Collaborations. Milestone Celebration Includes All-New Avengers Products, Launch of Marvel Fit, Collaborations with NFL, MLB, MLS, WNBA, and MiLB Teams.

Marvel’s Avengers – including Captain America, Iron Man, Black Panther, Thor, Captain Marvel, Black Widow, Hulk, and more – have been pop culture staples since the mighty Super Heroes’ comic book debut 60 years ago. The all-star team’s inspirational heroism and thrilling adventures have captivated generations of fans through films, animated series, comics, consumer products, and more.

This year, fans of all ages are invited to join the fun and celebrate six decades of Earth’s Mightiest Heroes with brand-new cross-category products spanning, but not limited to apparel, accessories, home décor, toys, and collectibles. Noteworthy new products include LEGO^® Marvel Captain America’s Shield from the LEGO Group, commemorative 60^th Anniversary Marvel Legends figures from Hasbro, and Funko Pop! & Pin sets, as well as all-new sportswear and athletic wellness products from elite brands launching throughout 2023.

Related: First Look at Marvel’s Secret Invasion Coming Soon to Disney+

Marvel is also offering families an exciting way to engage with fan-favorite Super Heroes by collaborating with major and minor league sports teams nationwide for Avengers’ 60^th-inspired Marvel Nights. Now through Fall 2023, select NFL, MLB, MLS, WNBA and MiLB games will allow fans the opportunity to enjoy special Marvel offerings, such as: a unique drone show, limited-edition commemorative coins, Avengers’ product giveaways from Hasbro or Avengers’ custom video content.

“Marvel’s preeminent Super Hero team has not only entertained fans around the world for sixty years but also, they’ve inspired generations to embrace their individuality, and power through life’s challenges and always strive to help the greater good through teamwork,” said Paul Gitter, Executive Vice President, Global Brand Commercialization, The Walt Disney Company. “We’re thrilled to be teaming up with world-class brands on expansive Avengers’ product offerings and family entertainment in celebration of Earth’s Mightiest Heroes.”

Marvel Celebrates Avengers 60th Anniversary with New Products and Collaborations

These major and minor league team collaborations, as well as new athletic fashion and lifestyle launches, are all united under Marvel Fit, which underscores Marvel’s continued focus on enhancing active lifestyles, while further connecting fans with its iconic characters.

For additional information on Marvel’s Beyond Earth’s Mightiest campaign and expansive product offerings, visit marvel.com/avengers60.

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