Main Street Cinema Now Open in the Magic Kingdom

The big celebration is almost here, and The Main Street Cinema finally opened its doors today after receiving a magical makeover! The new design is a retro-inspired overlay, themed to the Vault Collection.

Related: Main Street Confectionary Opens Early in the Magic Kingdom

“Now Showing” posters can be seen outside the store, featuring vintage photos from Walt Disney World

The store showcases the all-new Vault Collection, created for the 50th Anniversary Celebration. The sign below reads:

Since 1971 Guests have delighted in the many Walt Disney World mementos they have taken home to remind them of their time in the most magical place on earth. Over the years, these items have come in all shapes and sizes- but all have become cherished pieces that make up the vast history of Walt Disney World souvenirs.

Commemorating the 50th Anniversary, the Walt Disney World Vault Collection celebrates the rich history of its Theme Park merchandise. With an offering of faithful re-creations and re-imagined products, this collection is sure to bring back every treasured memory as you take a look back in time during “The World’s Most Magical Celebration.”

Related: New Foods coming for Walt Disney World 50th Anniversary

The official site has shared a description of The Vault Collection:

Get ready to go back to opening day—in spirit, at least—with this ultra-cool collection created for the 50th anniversary of Walt Disney World Resort. The Vault Collection is a super-fun assortment of retro-themed treasures right out of The Walt Disney Archives. Best of all, more blasts from the past will be added as The World’s Most Magical Celebration continues!

Two mannequins can be seen inside the store wearing retro Disney clothes. Between the fringe vest and corduroy pants, we feel as though we’ve stepped back in time!

Even Mr. Toad himself is part of the new shopping experience. Holding a deed to Toad Hall, he is standing next to his own merchandise available for purchase.

While the new Earidescent merchandise is truly remarkable, there is just something so special about Disney nostalgia. I am so happy to see pieces from Disney history being made available again during the celebration. I don’t know about you, but I would love to get my hands on some Mr. Toad gear!

What is your favorite Disney souvenir? Let us know below!

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