Mack The Transporter Roars Into Melbourne

Get set to rev those engines as Mack The Transporter steams into Docklands, Melbourne this week for the official launch of Disney-Pixar CARS Truck Tour. The Australia wide tour sees Disney-Pixar team up with Mack Trucks Australia and V8 Supercars to provide fans and families with the ultimate Cars experience.

Mack The Transporter will make his very first Melbourne appearance at Waterfront City Piazza, Docklands, Melbourne.  Cars fans of all ages are invited ride, race and play their way through a whole world of Cars themed entertainment, this Saturday 19 February from 10am-4pm, and admission is free!

Mack The Transporter is a full scale replica inspired by the highly anticipated release of Disney-Pixar Cars 2 in June 2011 on Disney Digital 3D, the sequel to the Golden Globe winning 2006 release, Cars. See the semi-trailer of Mack the Transporter fold out to reveal a world of entertainment zones and themed activity stations for the whole family. From Lightning McQueen’s slot car racing tournament to Mater’s Activity Workshop, Doc Hudson’s Driver Training Track, Ornament Valley photography, Lizzie’s Curio Shop and the ultimate Cars PS3 Racing Championships – there really is something for all ages!

“Anyone with children knows that Disney-Pixar Cars is one of the most popular family movies of our time,” says Official CARS Truck Tour Ambassador and V8 Supercar driver, Mark ‘Frosty’ Winterbottom.  “For the first time ever, Australian Cars fans will have the opportunity to get up close and immerse themselves in the Cars universe!”

Released in 2006, Disney-Pixar Cars has become a leading boys’ franchise around the world. Cars went on to gross $462M in global box office sales and is supported across The Walt Disney Company through films including consumer products, live theatre productions, park attractions including Cars Land planned for launch in 2012, music, a web site www.DIsney.com/

Related articles

• Toys”R”Us and Disney Create New Collection of Innovative Wood Toys Based on Disney-Pixar Cars (chipandco.com)
• Disney Pixar’s Cars 2: The Video Game Revving Up For Release Summer 2011 (chipandco.com)

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