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Disney Magic in Disguise: Italy Pavilion’s Bell Tower Gets a Stylish Scrim Makeover at EPCOT!
If you’ve strolled through EPCOT’s World Showcase lately, you may have noticed something a little different about the Italy pavilion—look up, and you’ll spot a new twist on construction magic! As refurbishment continues on the pavilion’s iconic bell tower, Disney has added a clever and visually stunning camouflage scrim that keeps the view picture-perfect.
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The bell tower, a gorgeous re-creation of the famous St. Mark’s Campanile in Venice, Italy, is currently getting a little TLC. But instead of leaving guests staring at plain construction wrap, Disney has wrapped three sides of the tower with printed scrim featuring a detailed image of the bell tower itself. It’s like the tower put on a disguise of… itself!
From most angles, it’s almost as if the tower is untouched—thanks to this whimsical work of camouflage that keeps the immersive beauty of the Italy pavilion intact. The only side of the tower that remains uncovered is the one facing La Gemma Elegante, the charming boutique where guests can shop for fine Italian art, housewares, and elegant souvenirs.
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While Disney hasn’t revealed the full scope of the refurbishment or when it’ll be complete, one thing’s for sure: this creative scrim is a fun and thoughtful way to keep the Italy pavilion feeling bellissimo—even during a bit of behind-the-scenes work.
So next time you’re sipping a limoncello or enjoying a fresh slice of pizza in the pavilion, take a look at the “tower that’s not really a tower”… and tip your gondolier hat to the Imagineers for keeping the magic going strong!
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