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The Hannah Montana 20th Anniversary Pop-Up is Coming to LA & NYC
Dust off your blonde wigs and sequins—it’s time to live “The Best of Both Worlds” all over again. To celebrate two decades of the cultural phenomenon that defined a generation, Maybelline New York and Disney Branded Television are teaming up to bring the iconic world of Miley Stewart and Hannah Montana to life.
In anticipation of the Hannah Montana 20th Anniversary Special, fans are invited to step inside a real-world recreation of the most famous wardrobe in sitcom history.
Related-Miley Cyrus Shares Sneak Peek at Hannah Montana 20th Anniversary Special
Step Into the Iconic Glam Closet
The centerpiece of the activation is a meticulously designed recreation of Hannah Montana’s closet. Forget just watching it on screen; you can now walk through the rotating racks and glittering aesthetic that fueled many a childhood daydream.
Inside the space, fans can visit interactive Maybelline glam stations to get “stage-ready.” You’ll have the chance to sample and take home products specifically curated to help you recreate the bold, pop-star persona that defined the series. Naturally, the space is packed with photo opportunities designed to make your followers think you’ve officially joined the Stewart family.
Related-Miley Cyrus and Disney+ Announce ‘Hannah Montana 20th Anniversary Special’ Premiering March 24
When and Where to Celebrate
The celebration is hitting both coasts, starting in the heart of Los Angeles before moving to the Big Apple.
- Los Angeles: The fun kicks off at The Grove on March 21 & 22.
- New York City: East Coast fans can join the celebration the following weekend, March 28 & 29 (Location TBA).
Admission to both events is free, and no RSVP is required. However, because entry is first-come, first-served, you’ll want to get there early—nostalgia this big tends to draw a crowd!
The Anniversary Special
The pop-up experiences serve as the ultimate warm-up for the main event. The Hannah Montana 20th Anniversary Special officially drops on Disney+ on March 24, exactly 20 years to the day since the pilot episode first premiered on Disney Channel in 2006.
Whether you’re a lifelong fan or a new listener to the “Hoedown Throwdown,” these events are a rare chance to celebrate the legacy of a series that taught us all that “everybody makes mistakes,” but great style (and a secret identity) is forever.
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