The grand reveal at the World of Disney is a true sight to see. It is the world’s largest Disney store, and there is something for everyone. The World of Disney at Disney Springs has been reimagined to bring the magic into your shopping experience.
Mickey Mouse Club
Who’s the leader of the club?! Mickey Mouse of course! The new Mickey Mouse Club merchandise line at the World of Disney is incredible. Laura Caszatt is the manager of Merchandise Strategy & Product Development and has worked with her team to bring the story of everyone’s favorite apparel to life. This line has a special place in my heart because I have my mother’s original Mouseketeer ears from 1960.
Welcome to the world of wonder for children with toys, plush and apparel as far as the eye can see. Darcy Clark and her team with marketing and strategy have helped created a wonderland for kids inside of the World of Disney. When you walk into this section, you can not help but smile. This is a great area to start this year’s holiday shopping with all the new toys from Princess to Pixar.
Dream Big Princess
The Dream Big Princess section of the World of Disney is literally what dreams are made of. Alysia Kelly the Vice President of Visual Merchandising and her team have brought the magic to life. The projections are an incredible touch showing scenes from classic films and fireworks at Cinderella’s castle. From chandeliers made from princess crowns to larger than life Princess illustrations, you feel like you have been brought into your favorite Disney princess film while you are shopping.
This is the merchandise you have been looking for. Whether you are fighting for the rebellion or teaming up with the Dark Side, you will be able to find your favorite Star Wars gear here. This is the perfect spot to stock up before Star Wars: Galaxy Edge opens next year!
Magic Behind the Registers
Stephanie Colvin and the Walt Disney Imagineering team have added extra special touches to make the World of Disney come to life. Watch the magic paint jars spread pixie dust from animators from years gone by as you are waiting in line to pay. Also, be sure to keep an eye out for magical posters and artist sketches. They have sprinkled pixie dust everywhere.
Men’s and Women’s
In the center of the store, the men’s and women’s apparel section welcomes you. With an open sight line, they easily flow together. Make sure to check out all the new gear from shirts, dresses, jackets and everything in between. No other Disney store has a larger collection.
After months of refurbishment, the World of Disney at Disney Springs is officially open. Mickey Mouse and the gang welcomed everyone into the brand new World of Disney with an incredible ribbon cutting. The newly reimagined store brings the magic of Disney to you as you shop for your favorite Disney gear in the world’s largest Disney Store. With a new open concept and flow, you can now easily maneuver your strollers, wheelchairs, and ECVs around the store. I know pushing my stroller in the old store, was such a hassle trying to squeeze between aisles. This new design allows guests to move freely with ample room. I love it! When are you planning your next shopping spree at the World of Disney? Post in the comment below.