Encanto tops Nielsen Streaming Chart

Disney’s Encanto is quite popular among streaming audiences!

Disney’s Encanto continued its remarkable run, landing at No. 1 on Nielsen’s weekly streaming chart with almost 1.5 billion total minutes of viewing.

Disney fans are LOVING Encanto for the beautiful animation, heartbreaking message, and the instantly iconic soundtrack! For the 60th animated film, Disney hired famed music producer Lin-Manuel Miranda (Hamilton, Moana) to create a soundtrack that would help tell the story of The Madrigal Familia and new reports share the new album is a hit!

Related: Video: ‘High School Musical’ Star Kaycee Stroh Nails Luisa’s Dance in “Surface Pressure” from ‘Encanto’

Now it seems “Bruno” is the Disney song kids (and adults) most want to dance to in front of their smartphone cameras when they’re all alone. Or with friends. Or out in public. Or for a TikTok audience.

No one, it seems, can stop talking about Bruno. 

Beatriz, the voice of Mirabel in the film, connects the popularity of “Bruno” and the other songs in Encanto to Disney’s long history of creating songs that connect emotionally with viewers. “You’re always creating something new, but you’re also hearkening back to what has been created [in the past]… the foundation that’s been built for you by all these other incredible artists before,” she says. “That part [of introducing new music] was really fun.”

Miranda says he pitched the idea for the song because of its relatability. “Every family has the things we talk about at the dinner table and the things we don’t—but we stilltalk about it,” he says. “We just don’t talk about it in front of Abuela [voiced by María Cecilia Botero] or in front of mom [Julieta, voiced by Angie Cepeda]. I wanted to write a song like that, where everyone says, ‘We don’t talk about that’… and then proceeds to talk about it!”

Haven’t seen the film? Disney’s Encanto is now available to stream via Disney+, plus it’s also on 4K Ultra HD, Blu-ray, and DVD.

Related: This magical home for sale near Disney World gives us Encanto vibes

Check back here on Chip & Co. for the latest theme park and entertainment news updates!

Credit: Deadline

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