Disney’s “Protect the Pride” Campaign Roars Ahead of “Mufasa: The Lion King” Theatrical Release

Disney’s “Protect the Pride” Campaign Roars Back for Mufasa: The Lion King

The iconic roar of Simba is about to echo through theaters once again, but this time, it’s his father Mufasa taking center stage. To celebrate the upcoming release of Mufasa: The Lion King on December 20th, 2024, Disney has relaunched its global “Protect the Pride” conservation campaign.

Related-Experience Mufasa: The Lion King in Stunning 3D at The El Capitan Theatre

This initiative aims to double the lion population in the wild by 2050, a crucial mission considering Africa has lost half its lions since the original Lion King debuted 30 years ago.

Related-Mufasa: The Lion King Print Available to Disney World Annual Passholders in December

Without lions, there truly is no Lion King. “Protect the Pride” works with the Wildlife Conservation Network’s (WCN) Lion Recovery Fund (LRF) to support communities across Africa and ensure a future for these majestic creatures.

A History of Success

Launched in 2019, the campaign has already yielded impressive results. LRF has funded over 300 projects across 25 African countries, with at least half showing stable or increasing lion populations. Additionally, the initiative has:

• Supported livelihoods and employed thousands.
• Removed over 83,000 harmful snares.
• Fostered collaboration between communities and wildlife conservation efforts.

Looking to the Future

With the relaunched campaign, LRF plans to:

• Invest in innovative lion recovery projects.
• Restore critical landscapes.
• Support sustainable economic development in African communities.
• Create a future where humans and lions can thrive together.

Want to be part of the Lion King legacy? Here’s how:

• Head to Disney.com/MufasaProtectThePride
• Check out Disney’s Animal Kingdom or your local zoo and see some amazing lions in person.
• Catch the award-winning Lion King musical – it’s on Broadway and touring North America!
• Get pumped for Mufasa: The Lion King by streaming some lion-tastic movies on Disney+.

By working together, we can make sure Simba’s roar – and the roar of all lions – keeps echoing through the savanna for years to come.

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