Disney World Resort Announces Special Merchandise Event for Annual Passholders

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Special Merchandise Event for Annual Passholders

Save big on Disney merchandise on the upcoming Special Merchandise Event for Annual Passholders

If you’re a Walt Disney World Resort Annual Passholder, mark your calendars for a once-in-a-lifetime shopping extravaganza – the Passholder Merchandise Event at ESPN Wide World of Sports Complex! From September 20 to September 23, 2023, between the hours of 10:00 AM and 7:00 PM daily, the AdventHealth Arena at ESPN Wide World of Sports Complex will transform into a shopping paradise for Passholders.

Related: Wandering Oaken’s Trading Post Now Open in Disney Springs


This Passholder-exclusive shopping spree will include the following:

Early Access to Exclusive Pandora Charms

Passholders will be among the first to lay their hands on brand-new trading pins and Pandora charms. Some of the enchanting charms available for purchase include the EPCOT Reimagined Pandora Charm, Journey to Imagination with Figment Pandora Charm, Minnie Mouse Bride Pandora Charm, and the Grogu Rose Gold Pandora Charm. These charms are not just accessories; they’re a piece of Disney magic you can carry with you every day.

Passholders will also have access to a special Pandora charm that’s exclusively designed for Walt Disney World Resort Annual Passholders. This is a unique opportunity to add a piece of Disney history to your collection.

Spectacular Discounts

During the event, Passholder will enjoy a whopping 60% off select merchandise. This includes an array of items, from apparel and 50th Anniversary merchandise to Loungefly items and Dooney & Bourke fashions. It’s the perfect chance to revamp your Disney wardrobe or snag those coveted limited-edition items.

Photo Ops

What’s a trip to Disney without capturing a few great photo ops? Don’t forget to strike a pose at the various photo opportunities available during the event. Commemorate your Passholder Merchandise Event experience with stunning pictures that will last a lifetime.

Delightful Culinary Offerings

All that shopping is bound to work up an appetite. Satisfy your cravings with special food and beverage offerings available for purchase at the event. Whether you’re craving a Mickey-shaped snack or a refreshing beverage, there’s something for everyone.

To ensure a smooth shopping experience, a virtual queue will be in place for this event. Here’s how it works:

  • Starting at 8:00 AM on the day of the event, Passholders can request to join the virtual queue using the My Disney Experience app.
  • You don’t need to be physically present at Walt Disney World Resort to join the virtual queue.
  • Once your group is called, you’ll have up to 2 hours to check in at ESPN Wide World of Sports Complex. Remember, the event concludes at 7:00 PM, so plan accordingly to make the most of your shopping time.

Before you embark on this magical journey, here are some important details to keep in mind:

  • An eligible, activated Annual Pass is a must for entry. Make sure to carry your Annual Pass card, MagicMobile pass, MagicBand, or MagicBand+ along with valid photo identification when checking in.
  • Every member of your party must be an Annual Passholder and included in your virtual queue group to attend this merchandise event.
  • Discounts are for personal use only and should not be used for resale. They are not valid on certain items and cannot be combined with other discounts, offers, or promotions. Please note that discounts are subject to change without notice.
  • As with all things Disney, offerings are subject to change or cancellation without prior notice. Be sure to stay updated for any last-minute adjustments.

Ready to book your next magical vacation, but don’t know where to start? Want to enjoy a Walt Disney World vacation without the stress of planning, booking, and tracking trip changes and promotions? Contact me today! As an agent with Destinations To Travel who specializes in Disney destinations, I can help you stress less and enjoy your vacation more! The best part? My services are provided at NO ADDITIONAL COST when you book your Disney vacation package through me!


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Chris is a Pennsylvania native who relocated to Florida to be closer to the magic in 2022. You can find him in one of the Walt Disney World or Universal Orlando Resort theme parks at least once per week. He leverages his extensive parks experience as a travel agent with Destinations To Travel. Reach out to Chris to start planning your next magical vacation today!
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