Three years ago, Walt Disney World set out to revolutionize its bus system.
In a project dubbed “Magic in Motion,” Disney installed GPS-equipped computers in each of its nearly 300 buses, ensuring the vehicles could be tracked as they crisscross the vast resort. The goal was to create a sophisticated system in which buses are rerouted in real time to handle the heaviest crowds, replacing a conventional model in which bus schedules were set in advance.
But critics of Magic in Motion, or MIMs as it is referred to internally, say the initiative has so far been more hindrance than help. What’s more, some Disney bus drivers contend that MIMs has proven a distraction for drivers because it forces them to work with a computer while they operate their vehicles.
“It takes away from the concentration of driving a bus safely,” said one bus driver who has worked for Disney for more than 20 years. The driver spoke only on the condition that he not be identified for fear of losing his job.
Disney says Magic in Motion has led to more-efficient bus scheduling and lower wait times for guests. But the resort also says the project — which includes extra features such as prerecorded passenger announcements broadcast automatically rather than by the drivers — has made it easier for drivers to concentrate on the road in front of them.
“We really believe it reduces the distractions for the drivers,” said Mark Natter, Disney World’s director of bus-transportation services.
Click here to keep reading this article from the Orlando Sentinel
Photo Credit JACOB LANGSTON, ORLANDO SENTINEL FILE
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