Disney VoluntEARS Create New Look For Osceola Co. Non-Profit

The Early Learning Coalition of Osceola County has a new look thanks to several Walt Disney World Cast Members who recently volunteered their creative services to help non-profit better position itself within the community.

Kelly Glassburn, Manager of Marketing and Communications for Disney’s Photo Imaging; Gregg Menello, Sr. Art Director for Yellow Shoes Creative Group; and John McCall, Writer for Yellow Shoes Creative Group, developed a new logo and tag line for the Coalition with a focus on highlighting how the non-profit ensures that children in Osceola County receive quality early care and education so they can enter kindergarten prepared and ready to succeed.

With the official launch of the Coalition’s new identity at a press conference earlier this month, the design team’s pro-bono efforts earned recognition from several Osceola County officials and deep appreciation from Charles Rogers, chair of The Early Learning Coalition of Osceola County.

“All of their design work was done on volunteer time which makes this effort even more special to us. It really shows their commitment to early learning, their passion for children and their willingness to help our Coalition better deliver our message about the importance of early learning, not only in the life of a child, but in the future of our community and state,” said Rogers.

As a token of appreciation for their generous support, Glassburn, Menello and McCall were each given a framed piece of children’s artwork.

Rogers also took time during the press event to acknowledge Disney’s longstanding relationship with the Coalition.

“This day would not be complete without recognizing all of the other support that Disney has provided to strengthen early learning in the Osceola community,” said Rogers.  “It is through their generous donations year after year that our Coalition is able to provide the level of early literacy services that we do through our Wee Read Program.”

The Wee Read Program, made possible through a partnership between the Coalition, the School District of Osceola County and Walt Disney World Resort, is designed to strengthen early literacy skills in four and five year-old children as they prepare for kindergarten. It also encourages strong partnerships with parents through Wee Read Family Events designed to promote literacy activities in the home.

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