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Bob Iger Announces Disney’s Intent to Pursue Further Figment Development
Recognizing Figment’s enduring popularity during the 2025 Walt Disney Company Annual Meeting of Shareholders, CEO Bob Iger suggested Disney is looking into new avenues to extend the character’s presence beyond its current EPCOT home.
Related – Figment Brush with the Masters Returns to 2025 EPCOT International Festival of the Arts
When questioned about Figment’s broader use within Disney, Bob Iger revealed his long-standing familiarity with the character’s appeal. “This is my 24th shareholder call, my 18th as CEO,” Iger shared, “and I think the question about Figment has been asked about 15 times. I call him good old Figment,” indicating a personal fondness.
According to Iger, Figment’s popularity is evident from both shareholder inquiries and the character’s presence at EPCOT. “We know that he’s popular with shareholders because of the fact that they ask questions about him all the time,” he stated, “but we also know that he’s popular at EPCOT, where you can meet him and experience Journey Into Imagination.”
Due to the sheer volume of requests, Iger announced he will instruct Disney’s creative teams to consider developing new Figment-centric projects, such as series or short-form videos. “I’ve been asked this so many times that I am going to ask our creative teams to consider making some form of series or short-form videos of Figment,” he said, citing the character’s popularity beyond park appearances. While details and timelines remain pending, Iger made it clear that Disney understands Figment’s dedicated following.
Are you excited to see more Figment in the future?
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