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Unboxing the Holiday Magic: A Closer Look at Hallmark’s All-New 2026 Disney Keepsake Ornaments!
The annual holiday season arrives early this summer as Hallmark prepares to launch its highly anticipated Keepsake Ornament Premiere. Running from July 11–19, the event kicks off with an exclusive early-access shopping day for Hallmark Keepsake Ornament Club members on July 10. This premier event marks the official debut of the 2026 holiday collection, offering collectors and holiday enthusiasts a first look at this year’s new releases.
We got a sneak peek at the incredible new Disney ornaments premiering this year, and we couldn’t wait to share what they look like in person! If you are planning to fill your tree with pure theme park magic, Hallmark has outdone themselves with a lineup that captures the exact sights, sounds, and nostalgia of the Disney parks.
Related-New Hallmark Disney Keepsake Ornaments Debut for the Holiday Season During…

The Ultimate Showstopper: Cinderella Castle Tree Topper
The undisputed star of the 2026 collection is the Walt Disney World Magic Kingdom Cinderella Castle Tree Topper ($199.99). Standing at nearly 11 inches tall, seeing this beauty in person completely captures the grandeur of Main Street, U.S.A.
Designed by artist Orville Wilson, the castle windows and turrets illuminate beautifully, and it features a tiny sculpted Tinker Bell floating above the spires. When you press the button on the included remote, spectacular multicolored “fireworks” light up the sky backdrop behind the castle.
Even better, it features three distinct, synchronized light and sound performances that will give any park fan instant goosebumps:
- The Ultimate Nostalgia Trip: Actual recorded audio of Walt Disney’s dedication dialogue paired with fireworks sound effects and “When You Wish Upon a Star.”
- Main Street Memories: The unmistakable, upbeat music of the beloved Main Street Electrical Parade.
- Holiday Magic: A festive rendition of “We Wish You a Merry Christmas.”
Related-Hallmark Unveils “Disney Holiday Ever After” Collection Inspired by Walt Disney World

First in the Series: Dumbo the Flying Elephant
Speaking of the brand-new Disney Parks Memories series, the very first official ornament in the lineup is Dumbo the Flying Elephant ($69.99), celebrating the landmark 70th anniversary of Disneyland.
In person, the detail on this piece is breathtaking. It is fully battery-operated and packed with light, music, and actual mechanical motion to replicate the classic Fantasyland attraction. Watching Dumbo gently soar around the center hub while circus melodies play feels exactly like standing in line for a spin in the parks.


Prepare for Liftoff: Disney’s Soarin’ Around the World
For EPCOT fans, the Soarin’ Around the World “Prepare for Liftoff!” Ornament ($23.99) is an absolute must-have.
This ornament features a perfectly sculpted Mickey Mouse strapped into one of the attraction’s iconic, tiered hang-glider ride vehicles. The molding on the metal-style framework of the glider is incredibly crisp, and Mickey looks completely thrilled to take flight. It’s the perfect way to commemorate your favorite aviation memories right from your living room branches.






More Disney Magic to Spot in the Aisles
While you’re browsing the Gold Crown store shelves this weekend, make sure to keep an eye out for these fantastic additions:



- Disney Princess “Dreams Go Round” Musical Carousel ($69.99): A gorgeous, rotating carousel featuring Cinderella, Ariel, and Jasmine riding park-style mounts (including Rajah the tiger!). It plays three iconic princess anthems with the push of a button.

- Pirates of the Caribbean “Treasure Skeleton” ($49.99): For fans of classic adventure, this piece captures the iconic skeleton captain sitting atop his massive hoard of gold coins and jewels from the ride’s grotto scene.

Spooky Holiday Magic: Santa Jack’s Sleigh Ride Tabletop Decoration
For those who like their holidays with a side of Halloween, the standout piece is the Disney Tim Burton’s The Nightmare Before Christmas Santa Jack’s Sleigh Ride Tabletop Decoration With Light and Sound ($149.99).
This massive, highly detailed piece is an absolute marvel in person. It features Jack Skellington in his makeshift Santa suit, steering his coffin-style sleigh pulled by skeletal reindeer, with Zero leading the way. When activated, the piece treats you to a brilliant light display and plays iconic music and dialogue directly from the film. It’s a spectacular centerpiece that perfectly bridges the gap between October and December.

Animation Classics: Alice in Wonderland 75th Anniversary
Another massive milestone being celebrated this year is the Disney Alice in Wonderland 75th Anniversary “An Extraordinary Situation” Ornament ($32.99).
Seeing this piece up close is a treat for animation purists. It beautifully captures Alice stuck inside the White Rabbit’s house after eating a bit too much cake, surrounded by meticulously sculpted details from the iconic scene. The colors are incredibly vibrant, looking as though they were pulled straight from the 1951 technicolor classic. It’s a wonderful tribute to 75 years of wonderland whimsy.

- Mickey Mouse 2026 Yearly Dated Ornament ($22.99): A sparkling piece showing Mickey sculpting the numbers “2026” out of glittering snow—ideal for marking your family’s vacation year.
Whether you’re dedicating an entire tree to your Disney fandom or just looking for that one perfect statement piece, this year’s Premiere Week is an absolute goldmine. Head to Hallmark.com or your local store starting July 11 to see these magical pieces in action for yourself!
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