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Subway Drops Budget-Friendly Moana Meal Deal Just in Time for Summer
Ten years after we first set sail with Disney’s Moana, Subway is ready to chart a brand-new course! To celebrate Walt Disney Studios’ highly anticipated live-action reimagining—hitting theaters on July 10—Subway is inviting families nationwide to journey back to the world of Motunui with an epic, immersive new campaign.
Starting June 11, Subway guests can upgrade any meal to a Moana Movie Meal Deal for just $1 more. This awesome upgrade gets you one of five collectible Moana cups featuring beloved characters from the film, plus access to a $15 Fandango Promo Code to see the live-action adventure on the big screen!
Related – D23 Gold Member Invited to Advance Screenings of Disney’s Live-Action Moana
Getting your hands on these limited-edition goodies is simple. When you order any six-inch, footlong, wrap, or salad meal, just add $1 to unlock the magic.
Designed in collaboration with Disney Creative Studios, the five collectible cups feature a fan-favorite character:
- Moana
- Maui
- “Mini-Maui”
- Pua
- Heihei
Once you have your cup, simply scan the embedded QR code, upload an image of your Subway receipt, and you’ll receive a $15 Fandango Promo Code to see Moana in theaters. You’ll want to head to your local participating Subway fast, because these are only available while supplies last!
“Disney’s Moana is the kind of cinematic event that brings families together and creates unforgettable summer memories,” said Jeff Klein, Subway’s Chief Marketing Officer. “The Moana Movie Meal Deal is our way of helping fans celebrate the adventure together all summer long.”
The fun doesn’t stop at the menu. Subway is transforming its restaurants nationwide with wayfinding-inspired creative, theatrical window wraps, and themed digital menu experiences designed to transport you right onto the island. You’ll even spot the campaign extending across major retail destinations, including Walmart.
Online, fans can voyage deeper into the world of Moana through in-app takeovers, custom social storytelling, and a music-driven digital experience inspired by the unforgettable rhythms and spirit of the islands.
“We’re thrilled to collaborate with Subway to bring the adventurous spirit of Disney’s all new live-action Moana to fans in exciting ways,” added Lylle Breier, EVP Partnerships, Promotions, Synergy & Events at Disney. “This campaign invites audiences everywhere to answer the call of adventure together.”
Whether you are rediscovering Moana’s story or introducing a brand-new generation to the demigod Maui and the crew, Subway is making it easier—and much more affordable—for families to answer the Ocean’s call together this summer.
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