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Walt Disney Company Reduces Workforce in Product & Technology
The Walt Disney Company has initiated a new round of layoffs, specifically impacting its entertainment product and technology division. These job cuts, affecting less than 2% of the division led by Chief Product and Technology Officer Adam Smith, are being described as a “rebalancing of resources.” While modest in size compared to earlier mass layoffs, they reflect Disney’s ongoing strategic shift towards prioritizing streaming platforms and digital monetization.
Related – Disney Announces New Round of Mass Layoffs Affecting Film, TV, and Corporate Teams
The company, which recently installed former Google and YouTube executive Adam Smith to enhance its digital strategy, is continuing to invest and hire in critical areas like streaming and direct-to-consumer services, including the upcoming ESPN+ service and digital upgrades for Disney+ and Hulu. This move aligns with a broader industry trend where major tech and media companies are trimming non-core teams and pausing or canceling projects that don’t directly support short-term, high-impact goals, in an effort to contain costs and concentrate efforts on essential work. These recent cuts follow previous layoffs earlier this year that impacted marketing, publicity, casting, development, and corporate financial operations across Disney.
This most recent round of layoffs at Disney’s product and technology division is part of a larger, ongoing company-wide effort to reduce its workforce across various sectors. Just earlier this month, in June 2025, Disney initiated significant job cuts, primarily impacting hundreds of employees within its entertainment and corporate financial divisions, including areas like film and television marketing, publicity, casting, and development.
These followed earlier reductions in March 2025, where nearly 200 employees from the ABC News Group and entertainment networks were laid off. Looking back to fall 2024, the company also saw layoffs of several ABC employees and approximately 300 corporate employees across various U.S. departments, including human resources, finance, and legal. These actions underscore Disney’s continuous strategic restructuring aimed at streamlining operations and prioritizing key growth areas like streaming.
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