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We’re Gonna Need a Bigger Theme Park: Celebrate 50 Years of Jaws at Universal Orlando and Universal Studios Hollywood
Grab your beach towel, your appetite, and maybe a harpoon or two—because it’s shark season at Universal! The original summer blockbuster, Jaws, is turning 50, and both Universal Orlando Resort and Universal Studios Hollywood are going all-in on the Amity nostalgia with limited-time merch, jaw-dropping food and drink offerings, themed photo ops, and fin-tastic summer vibes.


🦈 Sink Your Teeth Into New Merch
Both coasts are loaded up with exclusive Jaws 50th anniversary items you’ll want to snatch up before they swim away:
- Jaws 50th Anniversary Sipper: A scuba tank-inspired bottle with a toothy shark topper and a nautical rope strap? Yes, please.
- Jaws Mug: One side features the classic Amity Island logo, the other? A chilling reminder: Don’t Go In The Water.
- Reversible Bucket Hat & Apparel: One side screams “vintage beach vibes,” the other screams…well, shark.
- Crossbody Bag & Wallet Combo: Glass bottle-shaped with nautical rope details and a dash of campy maritime chic.
- Cooler Bag, Bottle Holder, and Shark Plush: Whether you’re sipping, storing, or snuggling, Universal’s got you covered.

You’ll find this limited-time collection at:
- Universal Orlando Resort: San Francisco Candy Factory, The Film Vault, and the Universal Studios Store (both parks + CityWalk)
- Universal Studios Hollywood: Universal Studio Store and Production Central in CityWalk
🍔 Bite Into the Jaws-Themed Eats


You can’t celebrate a great white without a great menu, and these new bites are fintastic:
Universal Orlando (May 23–July 6):
- Bucket of Bait: Clams, shrimp, oysters, fries, lemon & sriracha ketchup
- Lobster Tailyaki, Nathan’s Hot Dogs, Funnel Cake, and more
- Ocean Attack Cocktail: Coconut rum, blue curaçao, pineapple juice, and a chewy shark gummy—served in a souvenir cup!
- Frenzy Fizz & Amity Island Iced Tea: Available as cocktails or mocktails
- Big Bite Blast: A special limited-edition Freestyle flavor for the summer

Universal Studios Hollywood (June 13–August 10 during Mega Movie Summer):
- Lobster Roll, Vegan Crab Cake Sandwich, Shark Bait Burger, and other eats at Amity Island Café
- Shark Fin Funnel Cake, Amity Beach Lifesaver Donut, Amity Island Parfait
- Shark Bite Cocktail and Amity Island Open Water Mocktail

📸 Smile for the Shark
At Universal Orlando, the San Francisco area transforms into Amity Island with photo ops galore—from a classic “Don’t Go In The Water” backdrop to props paying homage to the now-retired Jaws ride. Inside the San Francisco Candy Factory, Universal’s Visual Merch team has created what they call a “love letter to the movie,” overflowing with film nostalgia.
Meanwhile, in Hollywood, the Studio Tour gets a patriotic Jaws-themed upgrade, and outside WaterWorld, you can pose with Quint, Chief Brody, and the infamous shark itself.
Related: Shopping Our Way Around Epic Universe

So whether you’re celebrating from the east coast or the west, it’s time to dive headfirst into this once-in-a-lifetime tribute to the original blockbuster. Just be sure to stay out of the water—unless you’re sipping a Frenzy Fizz in it.
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