The Sierra Nevada Corporation will be a sponsor at the Star Wars Half Marathon. Sierra Nevada Corporation, which is based in Sparks, Nevada, is known for providing rapid, innovative and agile technology solutions and is best known for its Dream Chaser spacecraft.
As with other new runDisney events, the inaugural Star Wars event sponsored by Sierra Nevada Corporation is expected to be an instant hit. The new Avengers race at Disneyland Resort sold out in less than two hours.
“With the passion and creativity of runDisney and Lucasfilm, this race weekend is going to be out of this world, which makes it a natural fit for Sierra Nevada Corporation because we are in a race of our own to take humans into space with our Dream Chaser spacecraft program,” said Sierra Nevada Corporation president and chairman Eren Ozmen.
runDisney race weekends usually sell out in record time. Last year there more than 163,900 runners to Walt Disney World and Disneyland – a 40 percent increase over the previous year, making the runDisney series one of the largest in the nation.
The popularity of runDisney events has created significant economic impact on the surrounding communities. For example, in Anaheim it’s estimated that the Disneyland Half Marathon Weekend drives approximately $20 million to $30million in additional economic activity locally by attracting thousands of runners to Southern California. In suburban Orlando, the Walt Disney World Marathon Weekend, which is considered to be the largest race weekend in the country, attracts more than 50,000 runners and 50,000-plus spectators, for a total attendance of more than 100,000 in Central Florida.
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