MacPherson Promoted at Walt Disney Studios Home Entertainment

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Lori MacPherson has been upped to EVP, GM of Walt Disney Studios Home Entertainment.

MacPherson reports directly to Bob Chapek, president of distribution at The Walt Disney Studios, who made the announcement. Chapek said the veteran studio executive will be responsible for the worldwide strategic product management, sales and distribution of Disney packaged media and digital sellthrough content, including animated and live-action motion pictures, Touchstone and Disney Channel movies, as well as Preschool, Baby Einstein and ABC television home entertainment products.

The 18-year Disney executive earned kudos for helping Disney’s home entertainment unit set record sales performances for popular live-action franchises “Pirates of the Caribbean” and “National Treasure,” the direct-to-video “Tinker Bell” and “Buddies” series, top family titles such as Snow White and the Seven Dwarfs, Wall-E and Bolt, and popular TV DVD titles such as “Lost,” “High School Musical” and “Grey’s Anatomy.”

MacPherson was named in Home Media Magazine’s “Women of Home Entertainment” issue for four consecutive years.

“Lori MacPherson’s formidable talents and abilities have been key in guiding our business in North America,” Chapek said. “Her tremendous leadership and strategic contributions will be critical to our continued success and advancements in the global marketplace.”

Source

Picture WDW Daily News

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Chip is the owner, editor, and writer of Chip and Company. When he is not writing about Disney News or Planning Tips, you will find him counting down the days to his next Disney Vacation.
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