Disney Consumer Products welcomes the arrival of the highly-anticipated Walt Disney Animation Studios film, Frozen, with a diverse new product collection of role- play items, plush stuffed animals, dolls, apparel, home décor and more that capture the family, adventure and fun from the movie. With innovative products like Anna and Elsa dolls that light up and play a melody when they join hands, to Olaf plush that talks when he comes apart, just like his character in the movie, the collection leverages the storytelling and themes in the film to bring the big-screen comedy adventure to life at home.
Disney’s Frozen chronicles the epic quest of fearless optimist Anna as she teams up with rugged mountain man Kristoff and his loyal reindeer Sven to find her sister Elsa, whose icy powers have trapped the kingdom of Arendelle in eternal winter. Encountering Everest-like conditions, mystical trolls and a hilarious snowman named Olaf, Anna and Kristoff battle the elements in a race to save the kingdom.
The wide assortment of products is available now from licensees including Mattel, Just Play and more at mass retailers nationwide. Products are also available at Disney Store and DisneyStore.com.
Highlights from Disney’s Frozen product line include:
Play Time
Disney Frozen Musical Mag Elsa and Anna Dolls by Mattel (MSRP $29.99 each): Not only do these dolls feature glittery and glamorous gowns, but when you hold their hands, (or when they hold each other’s hands), the dolls will magically light up and play enchanting music.
Disney Frozen Pull Apart and Talkin’ Olaf by Just Play (MSRP $17.99): Everyone’s favorite snowman comes to life in this adorable pull-apart plush. Olaf’s nose, head and torso all temporarily separate and then safely rejoin, recreating memorable moments from the film. Olaf also speaks, with funny phrases from the movie.
Disney Frozen Castle and Ice Palace Playset by Mattel (MSRP $99.99): This expandable set is double the storytelling fun with two gorgeous homes- Anna’s castle and Elsa’s Ice Palace. Children can enjoy all the movie-inspired furniture and play pieces, including a throne, bed, chaise, vanities, mountain slide and an Olaf figure.
Frozen Plush Collection by Disney Store ($14.95-$19.95): Climb to new heights of high-altitude fun and adventure with this super-soft plush collection featuring characters from Frozen including Anna, Elsa, Kristoff, Sven and Olaf.
Frozen Rolling Travel Trunk by Jakks Pacific (MSRP $49.99): Dress up just like Anna and Elsa with two beautiful dresses and tons of accessories, then pack everything up and roll your trunk to your next destination!
Fashion & Accessories
Olaf Knit Hat by ABG (MSRP $9.99): Inspired by the lovable and humorous Olaf, this novelty, chunky knit hat will keep you bundled up throughout the winter season.
Anna & Elsa Rolling Luggage by Disney Store ($34.95): Gear-up for fantastic adventures and faraway journeys carrying Anna and Elsa’s shimmering, gem-covered travel case equipped with retractable handles and rolling wheels.
Olaf Tee for Boys & Girls by Disney Store ($12.95 each): Olaf the snowman admits he’s ”all out of shape” on this colorful cotton tee boasting all the cool comedy of Disney’s Frozen.
Frozen by Stride Rite Cozy Boot (MSRP $54.99): This suede cozy boot features sisters Anna and Elsa and has a lightweight, flexible outsole and warm, fluffy lining perfect for wintry journeys or trips to school.
Anna & Elsa Costume Nightgown by ERE (MSRP $11.98 each): Dress up as your favorite Frozen sister for bedtime with this lightweight nightgown that features puff sleeves and a sparkle tulle overlay.
Home Décor
Sisterly Love Sheets Set by Franco (MSRP $21.99-$32.99): Cozy up with this Disney Frozen-themed bedding set. It comes with a flat sheet, a fitted sheet, two pillowcases and a comforter.
Loving Sisters Throw by Northwest (MSRP $17.99): The Anna and Elsa plush throw will keep you warm and toasty whether you’re bundled up in a castle or at home watching your favorite movie.
Frozen Upholstered Chair by Delta Children (MSRP $79.99): Exclusively designed for Toys ‘R’ Us by Delta Children, this upholstered chair boasts a three-dimensional accent and animated graphics of Olaf, the silly snowman from Disney Frozen. Cool your heels and cozy up with Olaf during playtime and eternal winters.
Olaf Cuddle Pillow by Franco (MSRP $19.99): Designed to look just like that silly Olaf, this snowman-shaped pillow is covered with so-soft material and filled with squishy stuffing for cushioned comfort.
Story Time
Frozen Storybook Deluxe by Disney Publishing (MSRP $6.99): Hear both sides of the story as Elsa and Anna retell the animated feature hit Frozen—from two points of view—in Disney Publishing’s digital Storybook Deluxe app. Enjoy the adventure and create incredible art objects using a power much like Elsa’s.
Frozen Read-Along Storybook and CD by Disney Publishing (MSRP $6.99): This exciting storybook-and-CD set features thrilling sound effects, word-for-word narration, and original movie voices from Frozen.
Frozen A Sister More Like Me by Disney Publishing (MSRP: $15.99, ISBN: 1423170148): This jacketed picture book features an original story about Anna and Elsa, as well as illustrations by one of the artists who worked on the film.
Frozen Big Golden Book by Random House (MSRP: $9.99, ISBN: 9780736430654): Boys and girls ages 3-7 will love this beautifully-illustrated hardcover Big Golden Book based on the film.
Wishing you Faith, Trust, and Pixie Dust
Sunshine
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